Every week Karmy reads the Reddit threads that name your competitors and turns them into one short brief: who praised them, who complained and about what, who is asking for a way out, and where your own product came up next to theirs. With the thread and a draft, so you can be the answer.
Somebody is on Reddit right now saying your competitor raised the price at renewal, or that support never answered, or asking straight out what to switch to. That thread is the warmest lead your category produces, and it is open for a few hours before it gets buried under a hundred replies.
Nobody has time to read Reddit for that. So Karmy reads it once a week and hands you the short version, with the threads attached.
Each thread gets a stance: praise, complaint, wants to switch, comparison, or a passing mention. Complaints also get a reason: pricing, bugs, support, a missing feature, trust, onboarding. And every label carries the phrase from the thread that justifies it, plus the link, so you can check it in one click.
If a thread only names them in passing, it says so instead of dressing it up. A brief where everything looks urgent is a brief nobody believes.
Someone asking for an alternative to your competitor is a person with the need proven and the timing right. Show up with a useful answer, not a pitch.
If the same complaint about them repeats three weeks running, that is the sentence that belongs on your pricing page.
Complaints sorted by reason are product feedback in the raw, written by people who are not your users yet.
Being named in 2 of 12 threads tells you something a vanity chart cannot: whether you are in the conversation at all.
It is Reddit only. It does not read review sites, press or other networks, and it does not claim to measure your market. It reports what a person would find by reading Reddit carefully for an hour, every week, without you having to do it.
And nothing is published for you: the reply is always posted by a person. Same rule as the rest of how Karmy works.
Public Reddit threads from the last week that name one of your competitors: the brand on its own, people asking for an alternative, comparisons, and people saying they are leaving. Karmy reads the thread, not just the title.
It reads the thread and labels it: praise, complaint, wants to switch, comparison, or a passing mention. Complaints also get a reason: pricing, bugs, support, a missing feature, trust, or onboarding. Every label comes with the phrase from the thread that justifies it, and a link, so you can check it yourself.
Karmy derives them from your product and its use cases. They are shown in the report, so you always know who it watched.
Once a week per mission. Asking for it again inside the same week returns the report you already have rather than burning another scan.
No. It reports counts with their denominator: named in 2 of the 12 competitor threads this week, one of them next to Competitor A. At ten threads a week a percentage hides more than it shows.
No, and that is on purpose. A firehose of mentions is a channel people mute. For threads where someone is asking for what you sell, that is the daily job Karmy already does.
A short version in Telegram, with the threads worth answering and their links. The full one in the Karmy Mini App, inside the mission, under Competitors. On Growth you can also route opportunities to Slack.
